What is Omnichannel Marketing and Why is it Important for Small Businesses?
Omnichannel marketing is a strategy that relies on different content types across various media to build brand awareness and drive revenue.
Zoho Corporation
Zoho is a company that offers cloud-based software applications to run a business efficiently. Dubbed by the company as “the operating system for business,” Zoho’s integrated software includes over 35 applications including CRM, accounting, social media management, project management, HR management and more.
Zoho Launches New Marketing Plus Platform to Provide Superior Solutions
Zoho Marketing Plus is a marketing platform that empowers teams to build continuous customer experiences and more personalized journeys.
Zoho Launches Updated Creator Platform with Integration and AI Functionality
With the March 3 launch of its newest version of Creator, Zoho answers the demand for a low-code platform with the sophistication to develop scalable end-to-end tools that are enterprise-ready. The Zoho Creator Platform supports every level needed for a complete low-code experience, including building, managing, integrating and analyzing.
Zoho Helps JB Music Therapy Integrate Its Operations
By integrating other business tools with their CRM systems, companies can streamline their business processes and operations. JB Music Therapy has harnessed the tools available from Zoho One to integrate its operations.
4 Ways To Automate and Adapt To Combat Labor Shortages
The challenges from the pandemic have required small businesses to adapt and become more resilient. And while some obstacles have subsided new ones have arisen, such as labor shortages and hiring challenges. But there are some ways you can combat this.
Zoho Gives Capitol Corridor a Boost in Customer Engagement
Northern California’s Capitol Corridor is an intercity passenger train system that provides commuters and travelers an alternative to traveling the area’s congested freeways. Like so many businesses, Capitol Corridor faced challenges since the onset of the global pandemic as both business and leisure traffic stalled. We spoke with the organization’s principal marketing representative, Marques Cook, about the company’s story.
Small Business Expo Relies on Zoho One for Its Expansion
Lezberg struggled with various CRM software challenges as he grew his business. After many years working with various - and expensive - CRMs he made the switch to Zoho One.
Demystifying and De-siloing Customer Personalization and Experience Tools for Small Businesses
As small businesses become increasingly reliant on technology to manage their customer relations, there are a few critical areas that need to be addressed in order to maintain and improve customer experience and avoid software disintegration.
How Zoho Creator Is a Perfect Fit for Double Take Fashions
Like many other companies, last year presented a number of challenges to Double Take Fashion. This is how they overcame it with Zoho Creator.
